June 22: Data, Dialogue & Directions

IABC/SC is powering up its efforts to bring Charleston area business communicators together to meet other professionals, enjoy relevant programming, and explore professional opportunities. Please join us for our second event on Thursday, June 22, from 5 to 6:30 pm for a “data, dialogue & directions” get-together. This will be an opportunity for senior communication professionals to share recent experiences, discuss any challenging work situations we’re facing, and serve as a “brain trust” for each other to explore the best directions to take. Longtime IABC member and brain-friendly meeting facilitator Liz Guthridge promises to engage you and others in conversation that will elicit helpful insights for you. She’ll also be prepared to lead the group in a lean rapid problem-solving exercise for anyone who’s interested in tapping into the power of the group for specific help. The event is $10 for members and students, $15 for non-members to cover light refreshments and expenses. Thanks to Thomas Heath for hosting us at the Life Guidance Center. When: Thursday, June 22, 2017 5:00 PM  – 6:30 PM Where: The Life Guidance Center, 3030 Ashley Town Drive, Building B-203, Charleston, South Carolina 29414 Fees: Happy Hour Event – Non-members $15.00 | Members & Students $10.00 Registration deadline: Wednesday, June 21, 2017 Questions? Email liz.guthridge@connectconsultinggroup.com or...

May 8: Bringing the World to South Carolina

A joint luncheon with the Columbia World Affairs Council Tourism is the number one industry in South Carolina. From the best beaches and golf courses in the world to unmatched cultural richness and history in the US, South Carolina is an attractive destination for pleasure and business, tourism and trade. Join CWAC and IABC/SC for a joint luncheon on South Carolina Department of Parks, Recreation & Tourism’s efforts to let potential visitors from around the globe know that our state is Just Right. Our guest speaker is Dolly Chewning and it’s her job to bring the world to SC. As SCPRT’s International Sales and Marketing Manager, Dolly works to influence long-haul consumers in targeted markets to purchase and experience South Carolina’s products and services. She works to create awareness of and desire for South Carolina vacations among consumers in key targeted international markets. She has been with the State Tourism Office for over 18 years. Dolly has executed well developed trade initiatives and strategies in markets such as Canada, China, Brazil, France, Italy, the UK and Benelux countries. Her direction for strategies that provide exposure to South Carolina’s tourism product serve to ensure tourism as a vital and dynamic element in the state’s economic development. The program leverages relationships with the regional marketing organization Travel South USA and the nation’s tourism promotion program Brand USA and statewide tourism partners to further strengthen its presence in targeted international markets. This increased collaboration between the state, region, and national destination marketing organizations has put South Carolina in the forefront as a vacation choice for international travelers. Having grown up with a...

IABC/SC Announces 2017 Board of Directors

IABC/SC Announces 2017 Board of Directors IABC/SC is proud to announce the 2017 Board of Directors. The Board consists of both returning members and new members. The following were elected: President – Alison Shuman, corporate communications coordinator, Farm Bureau Insurance President Elect – Cynthia South, president, South Company Past-President – Kevin Floyd, director of marketing and communications, Murphy & Grantland, A. Secretary – Bailey Crafton, graphic artist, Nelson Mullins Vice President of Communications – Dickson Monk, executive director, Columbia World Affairs Council Vice President of Finance – Patrick Cobb, director of communications, AARP Vice President of Membership Development and Retention – Michael Ettlemyer, principal, MGE Communications Vice Presidents of Professional Development and Programs – Ginny Jones, senior public affairs specialist, SCANA Member-at-large – Kimberly South, communications specialist, Palmetto Health The Board also consists of five directors who serve under a vice president. The director roles are designed to help surface potential officers, acquaint them with the inner workings of the chapter and be a senior advocate for the chapter. The following members are serving as directors: Social Media  Director  –  A.  Sully,  public  affairs  officer,  United  States  Army  Recruiting  Battalion Columbia Lowcountry Outreach Director – Liz Guthridge, managing director, Connect Consulting Group Upstate Outreach Director – Mike Deas, principal, DEAS Abound Monthly Lunches Director – Todd Hudak, senior communications specialist, BlueCross BlueShield of South Carolina Special Events Director – Lauren Prettyman, media specialist, South Carolina Farm Bureau...

April 20: Power up Your Presentations

IABC/SC is powering up its efforts to bring Charleston area business communicators together to meet other professionals, enjoy relevant programming, and explore professional opportunities. Please join us for our first event on Thursday, April 20, from 5 to 6:30 pm. for a panel discussion and dialogue on “Power Up Your Presentations.” The event is free and light refreshments will be served. Panelists Laura Camacho, Lisa Bowers and Chris Noland will explain how they’re evolving the way they’re creating presentations for themselves and others they support in our ever-changing environment. Let’s face it, if people even show up for events, they’re often more excited to engage with their devices and peers than listen to the expert in front of the room. Brain-friendly meeting facilitator and longtime IABC member Liz Guthridge will work to engage you and your colleagues in sharing your points of view on this topic. We’ll also have plenty of Q&A with the panelists as well as each other. And we’ll explore what types of future programming, events and community you’d like to create. Special bonus for this free event! Our hostess at the American College of the Building Arts has offered to give anyone who comes at 4:30 pm a tour of the building, which is the restored Trolley building. When: Thursday, April 20, 2017, from 5 p.m. to 6:30 p.m. Where: American College of the Building Arts 649 Meeting St, Charleston, South Carolina 29403 Free parking in front of the school (limited), next door, in the lot across the street and on the street. Registration deadline:  Wednesday, April 19, 2017 This event is free of charge. If you...

April 4: Evolving the Columbia SC Voice: Tourism Marketing and Branding for The Real Southern Hot Spot

These are modern times, y’all and Columbia SC is defining Southern for a new era. Find out how the Experience Columbia SC team tells the story of a vibrant city bursting with big ideas, forward thinkers and modern attitudes to drive a rapidly growing tourism industry in our region. Many don’t realize it, but tourism is a 1.9 billion dollar industry for the Columbia region. Our area hosted over 14 million out-of-area visitors last year, and those numbers are on the rise as we host more and more meetings, conventions, sporting events and leisure travelers. Explore how the Columbia SC brand has evolved over the years to reflect a growing Columbia SC. Guest speaker: Kelly Barbrey, VP of Sales & Marketing for Experience Columbia, SC Barbrey has worked for Experience Columbia SC (formerly the Midlands Authority for Conventions, Sports & Tourism) for 13 years. Prior to her move to Columbia SC the Georgia native worked for the Athens GA Convention & Visitors Bureau for three years. Kelly holds a journalism degree from The University of Georgia and prior to her work in the destination marketing industry was associate editor for a business and lifestyle magazine in her hometown of Atlanta. Kelly and her husband Jonathan have two daughters, ages nine and six. When: Tuesday, April 4, 2017, from 11:45 a.m. to 1:15 p.m. Where: Columbia Metropolitan Convention Center, 1101 Lincoln St, Columbia, SC 29201.  We will meet in the Carolina Room on the Lower level of the Convention Center. Parking: Attendees may park in the Convention Center lot (between the Convention Center and Colonial Life Arena) free of charge. If that lot...