Websites are built with the best intentions, but time, shifting priorities, and never ending to-do lists can lead to an online presence that’s full of outdated and even irrelevant information. We’ll walk through an exercise on how to assess your website, evaluate its content, and make decisions that will improve the digital experience for your audience.
When:
Tuesday, Aug. 19 | 11:45 a.m. – 1 p.m.
Where:
South Carolina Association of Counties
1919 Thurmond Mall First Floor Training Room
Columbia, SC 29201
Registration Fees:
- IABC Member: $20
- Non-member: $35
- Student: $20
- Walk-up: $35 (Aug. 8 through day of the event)
Check Payment:
Those who wish to pay by check and need an invoice should contact us at info@sc.iabc.com by Aug. 7. The requester will receive an invoice for their order and instructions on submitting a check payment.
About the Speaker:
Ben Culbreth – Content Strategist + Copywriter – Culbreth Copywriting LLC
Ben Culbreth is a content strategist and copywriter and the only one who shows up for work at Culbreth Copywriting LLC. He helps folks develop branding and content strategies and writes copy for websites, emails and customer stories. He lives in South Carolina. You can read his words and see his work at benjaminculbreth.com.
Save the date to join AAF Midlands, IABC/SC and SCPRSA in Columbia Nov. 13 for our one-day statewide conference about current advertising, communication and marketing trends. This conference will educate new and seasoned professionals on industry-leading topics.
CONNECT 2025 is open to all members of each organization, non-members and college students interested in attending.
When: Nov. 13 | 8:30 a.m.-5 p.m.
Where:
S.C Department of Archives and History
8301 Parklane Rd.
Columbia, S.C. 29223