by sc-webmaster | Jul 22, 2016 | Uncategorized
Slippery when wet by Jeanne Reynolds I love proofreading. I know that’s weird. I mean, it’s like admitting you love folding laundry or cleaning the cat’s litter box. Boring, tedious and mostly unappreciated. But for me, the challenge is exhilarating. In any given...
by sc-webmaster | Jul 15, 2016 | Uncategorized
Oops – My Word Nerd is Showing By Reba Hull Campbell Writing can be a personal expression of creativity, experience, knowledge, expertise and connection. It’s an art and a science where the practicality of clarity and crisp communication converge with the...
by sc-webmaster | Jul 5, 2016 | Uncategorized
June 7, 2016 Dear IABC/SC Members, Some like Spring and Fall. Others like Winter. Here in famously-hot Columbia, I have a hard time finding anyone who likes Summer. For me, it’s baseball season — the...
by sc-webmaster | Jul 1, 2016 | Uncategorized
Talk Down to Me By Jeanne Reynolds A virus is stalking the land — one we as communicators need to be especially on guard against. No, I’m not talking about Zika. I’m talking about Uptalk. You know: that annoying habit of ending statements with an upward inflection so...
by sc-webmaster | Jun 17, 2016 | Uncategorized
Practice Doesn’t Make Perfect By Reba Hull Campbell “Practice makes perfect.” Surely a mantra we all heard as kids…whether it was in sports, spelling, music, or math. This was a standard line repeated by grown-ups who were just trying to help us learn....