21st Century Media: Why it works so well and how you can use its principles to your advantage

Join us for our first Lunch and Learn of the year! James Aycock and David Bash will lead an engaging presentation on 21st century media, why it works the way it does, and how you can use its principles to your advantage. We hope to see you (in person or virtually)!

About the Speakers

James Aycock
SOCO Video Content Manager

James Aycock's photoSince starting up Alison South’s social media content division, SOCO, in 2020, James Aycock and his video production team already have won two Augusta Gold Addy Awards, and two top Excellence awards from the International Association of Business Communicators’ Southern Region for their innovative video work.

Aycock’s video skills include drone footage. While most video is shot on location across the Southeast, SOCO has a dedicated video studio and editing facility in Augusta. He believes “hard work beats talent when talent isn’t willing to work hard.” His talent is not only garnering top peer reviews but also increasing social media engagement and boosting SEO. Aycock says, “No matter the size or detail of a video, there is always a story to tell. I do enjoy the interaction with the client and building the story with them.”

In his “spare” time, he is a motivational speaker.

David Bash
Get Up Productions CEO and Executive Producer/Lead Editor

David Bash's photoOriginally from Baton Rouge, David Bash has lived in Augusta, Georgia, for more than two decades. He received a bachelor’s degree from Augusta University in political science with a concentration in legal studies and a minor in marketing in 2017 and a Masters of Public Administration from Augusta University in 2022 with a Certificate in Nonprofit Management. In 2019, Bash and fellow Augusta University alumnus, Chris Nabholz, started the DropTheDis podcast to shed light on the positive things going on in the Augusta community. In 2020, based on their experiences and challenges in running and growing their own show, they opened their first studio in Downtown Augusta to officially launch Augusta Podcasts, LLC to help other people do the same.

Now, Bash continues to host his podcast and he is also the CEO and executive producer/lead editor of Get Up Productions, an extension of Augusta Podcasts that has a national footprint and specializes in editing content and helping channels grow. They work with businesses, individuals, and other production companies to help people not only achieve their goals as content creators, but to utilize that content to grow their online presence.

 

When: Feb. 28  | 11:45 a.m.-1 p.m.

Where: Nelson Mullins (1320 Main St., 17th Floor, Meridian Building) in Columbia, S.C.

Lunch will be provided for in-person attendees.