June 19: IABC/SC Miniconference Stay Bright: Enhance Your Skills this Summer

  ENHANCE YOUR SKILLS THIS SUMMER Stay bright by sharpening your skills during our summer mini conference! Summer may be here, but avoid mental “vacation mode” and Stay Bright with the 2019 IABC/SC Miniconference! Join us for an afternoon of networking and speaker programming designed to keep you at the top of your game. The Wednesday, June 19 event will be from 11:30 a.m. to 5 p.m. at the University of South Carolina School of Journalism in Columbia. Lunch is included. The cost is $45 for IABC/SC members, $55 for non-members, $35 for students on or before noon June 18th and $65 through day-of walk-ups. Please contact Emily Eckert at emily@npstrat.com for additional information. Sessions and Speakers Experience Columbia SC Sports & March Madness 2019 It takes a team of blue-chip talent – on and off the court – to draw up and execute the perfect play. Hear from Experience Columbia’s Scott Powers about how one weekend of March Madness basketball impacted a city in every way, from economic impact and logistics to entertainment and events. Learn more about what it takes to win an NCAA bid, and how Experience Columbia is working to get the tournament to return. Social Media Insights Lab & UofSC Insights Initiative UofSC School of Journalism vets Randy Covington and Kaitlyn Park break down what the university’s new Social Media Insights Lab is and can be – from tracking metrics and analytics to training the next generation of social media professionals, right here in the Midlands. Plus, join for a tour of the lab. Managing Information On-The-Go: Public Information Officer Panel The fast-paced, online world of...

April 5: What’s Brewing in SC?

A look into South Carolina’s brewery scene Hear from South Carolina brewery and beverage expert Brook Bristow on the Palmettos State’s craft beer scene. What hurdles do brewers face, from promotion to legislation, and everything in between. Attendees will have the opportunity to tour one of the Midland’s newest breweries (Steel Hands Brewing), and tasting may be available. Join us, and fellow communications professionals, to redefine happy hour! About the Speaker: Brook Bristow is one the nation’s leading craft beverage attorneys and is the founder of Bristow Beverage Law, a South Carolina-based law firm which primarily focuses on the representation of those in the craft beer, wine and spirits industries. A prominent advocate for alcohol law modernization in the South, Bristow also serves as the Executive Director of the South Carolina Brewers...